Free
The Masterclass "E-Commerce Growth 2026" was an in-person digital commerce and marketing event in Riga, Latvia, covering online store scaling, conversion rate optimization, and brand marketing frameworks.
Masterclass Topics
The event covered three core pillars of growth:
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- Scaling & Systems: Moving from a basic digital sales setup to a fully automated, scalable system built to handle high volume.
- Conversion Rate Optimization (CRO): Practical solutions and rapid user feedback loops designed to turn existing web traffic into customers without increasing ad spend.
- DTC (Direct-to-Consumer) Marketing: Advanced strategic frameworks for selling directly to consumers, shifting the focus from basic ad spending toward comprehensive full-funnel architectures.
Speakers
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- Tomass Bērziņš Improving conversion rates, user flow optimization (CRO), and structuring e-commerce backend systems for maximum efficiency.
- Simona Saule Advanced DTC marketing strategies, brand community building, and direct-to-consumer sales funnel design.
Attendees & Networking
Attendees included a wide range of e-commerce managers, startup founders, digital agency professionals, and marketing strategists.
Alongside the main expert presentations, the program featured highly interactive Q&A segments, live audience polling, and structured networking blocks. This allowed participants to discuss modern digital commerce challenges and build new business partnerships within the Baltic ecosystem.
Key Facts
- Event: E-Commerce Growth 2026
- Location: Startup House Riga, Riga, Latvia
- Format: In person
- Topics: E-commerce scaling, CRO (Conversion Rate Optimization), DTC strategies
This event has ended.


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